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  1. #1
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    What is Quality Score in Google AdWords?

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    What is Quality Score in Google AdWords?

  2. #2
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    Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It is used to determine your cost per click (CPC) and multiplied by your maximum bid to determine your ad rank in the ad auction process. ... The relevance of each keyword to its ad group. Landing page quality and relevance.

  3. #3
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    Quality Score is a dynamic variable assigned to each of your keywords that essentially affects your ad rank and the cost per click.

  4. #4
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    Quality Score - Rating of both quality and relevance of the your keywords and PPC.

    CPC * Maximum Bid determines your ad rank in the ad auction process.

    Keywords quality score scored on the scale of 1 – 10 with 1 being poor and 10 being great.

  5. #5
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    Quality Score is an estimate of the quality of your ads, keywords, and landing pages. You can see your Quality Score (Quality Score is reported on a 1-10 scale and its components (expected clickthrough rate, ad relevance, and landing page experience) in your keywords' “Status” column.

  6. #6
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    Quality Score is an estimate of the quality of your ads, keywords, and landing pages. You can see your Quality Score (Quality Score is reported on a 1-10 scale and its components (expected click through rate, ad relevance, and landing page experience) in your keywords' “Status” column.

 

 

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