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  2. #2
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    Goals in Google Analytics allow you to track specific visitor interactions on your website. For example, you can track things like form submissions, button clicks, account creations, and eBook downloads. Then, once a visitor performs the specific action you’ve defined as a goal, Google Analytics records that as a conversion.

  3. #3
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    Every interaction you track on your website can be broken down into one of 4 Google Analytics goal types:

    1. Destination
    2. Duration
    3. Pages/Visit
    4. Events

  4. #4
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    There are three basic types of goal tracking in Google Analytics: ecommerce tracking, event tracking, and standard goal tracking. Refer to Google's instructions on Event tracking code placement. What is this good for: Event Tracking helps you gain a better understanding of user actions/behaviors on-site

    Goals in Google Analytics allow you to track specific visitor interactions on your website. ... Then, once a visitor performs the specific action you've defined as a goal, Google Analytics records that as a conversion.

  5. #5
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    In no specific order, here are seven popular Goals that can enhance your Analytics data:
    1. Page Views
    2. Account Creations
    3. Order Confirmation
    4. Quote and Information Requests
    5. Shopping Cart Funnels
    6. Clicks to Call or Email
    7. Offline Ad Conversions

  6. #6
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    Goals measure how well your site or app fulfills your target objectives. A goal represents a completed activity, called a conversion, that contributes to the success of your business.
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